About Us | Today's Class

Our Mission

We are passionate about helping shops support the most important part of their business — their people. Our goal is to provide consistent, daily training not only for technicians, but for service advisors, managers, and anyone who could benefit from increased knowledge on technical topics, customer management skills, or business processes.

We are initiating a change in the industry, shifting the focus away from the one-and-done model to one that is dynamic, data-driven, and makes a MEASURABLE impact on your business. We believe that investing a few minutes each day into training and reinforcement is the key to seeing tangible results reflected in your business.

Adult Learning

Our Perspective On Training

Training hasn’t changed significantly in decades. Until now we’ve accepted a model that asks your team members to disrupt their lives to take a day off work, give up a well-earned day off, or clear their evenings after working all day to attend a training event. So, the question is — how effective is that model for your business and your team?

Adult learners are different from juveniles, yet our industry still treats them the same in many ways by applying the K–12 model. Studies have identified the key factors that motivate adults to learn. Today's Class incorporates these motivators into our learning model.

The "firehose" approach of traditional training results in minimal knowledge retention. To be more effective, our training model reinforces the important content your team needs to know by using focused, bite-sized bursts of information to keep key knowledge top of mind.

Research has shown that people will generally forget 90% of what they “learn” within 30 days — unless it is reinforced. But reinforcement isn’t enough. We use a technique called “forced recall” to help create pathways within a learner’s brain that will allow them to recall information more effectively.