Get to know the
Today's Class team

Our Mission

We're passionate about helping auto shops develop and support their most important asset:
their people. We provide consistent daily training for every shop team member who could benefit from increased knowledge on technical topics, customer management skills, or business processes.

We're initiating a change in the industry, shifting the focus away from the traditional training model to one that's dynamic, data-driven, and makes a measurable impact. Investing a few minutes daily into training and reinforcement is the key to seeing tangible results reflected in your business.

Our Training Approach

For decades, automotive shop training required learners to take a day off work, give up a well-earned day off, or attend an evening training event after a long day's work. How effective has that training model been for your shop? 

Adult learners are different, yet our industry applies the K–12 education model to training. Studies have identified what motivates adults to learn, and Today's Class incorporates those findings into our training platform.

Traditional training results in minimal knowledge retention. Our training reinforces the important content your team needs to know with focused, bite-sized information to keep critical knowledge top of mind. 

Research has shown that people forget 90% of what they "learn" in 30 days unless it's reinforced. But reinforcement isn't enough. Today's Class training uses forced recall, a method that creates pathways in a learner's brain, helping them retain information more effectively.

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Our Team

David Boyes


Roy Chambers

Customer Management & Support

Jackson Fisher

Software Development

Tina Hatch

Customer Experience

Paul Pate

Learning Innovation & Development

Ron Shanas

Strategy & Partnerships

Sheila Thompson

Operations & Accounting

Jim Cokonis

Technical Development


2700 Corporate Drive
Suite 200
Birmingham, AL 35242

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